Jonathan has been in the web business since commercialization of the Internet. He has spent over 15 years helping a diverse list of brands understand their audience and leverage technology and data to build better product and customer experiences. He has worked with brands of all sizes including leading global players such as Bank of America, MasterCard, Dell, Procter & Gamble, CBS, The New York Times, Ford and Google. Data-driven to the core, he is a recognized authority in the spheres of web analytics, voice of customer, and social media.