With over 20 years of marketing experience, Katie Neil brings a breadth of experience within brand management, consumer advertising and shopper marketing disciplines. Through her 16 years working with Coca-Cola, Katie has developed multiple category level and retailer-specific advertising, shopper marketing and retail experience programs for mass, grocery, drug, and convenience retail channels for food and beverage categories, including Safeway, SuperValu, Walmart, Target, CVS and Wegman’s. Katie was influential in developing Coca-Cola’s key principles of shopper marketing and best-in-class global shopper marketing programs for Coca-Cola brands and retailers.
Katie leads the Schawk Retail Marketing Atlanta office and shopper marketing work for L’Oreal-Paris, The Home Depot and multiple Newell-Rubbermaid brands.
