Rich Powell joined BAT in September of 2009 leading the east coast. Prior, Rich held a Strategic Sales Director position at Tremor Media from 2007 - 2009 initially focusing on opening new markets and eventually leading Branded Entertainment efforts such as the highly publicized Priceline and Seth MacFarlane animated shorts. Rich held a Sr. Strategic Account Executive position at MSN with primary responsibilities in the financial vertical over his 4 year tenure. The previous 4 years Rich worked at Yahoo in their Strategic Agency Relations Division. He started in the interactive space working in sales for Softbank Interactive in 1996.
