Neil Perry
Summit Alumni

Neil Perry

Consultant, Neil Perry Associates

Neil Perry is a recognized global expert in the area of video marketing. His deep level of expertise and insight has been cultivated through work with many Fortune 100 companies as well as emerging brands, helping them successfully navigate the evolving marketing landscape.  Neil is a published expert on the topic of video and a well-known public ... more

Neil's Bio

Neil Perry is a recognized global expert in the area of video marketing. His deep level of expertise and insight has been cultivated through work with many Fortune 100 companies as well as emerging brands, helping them successfully navigate the evolving marketing landscape. 

Neil is a published expert on the topic of video and a well-known public speaker, addressing many large sales organizations with on tips for selling to big brands. 

Previously, Neil was president and co-founder of Poptent (www.poptent.com) a crowdsource video production company which has executed commercials and videos for top brands and advertising agencies across the U.S. There are 65,000+ filmmakers in the Poptent community. 

Prior to Poptent, Neil was a Vice President of Marketing for Monster.com (Maynard, MA), where he oversaw field marketing, national promotions / sponsorships, and the Small and Medium Business marketing team for this online recruitment company. 

Neil is also a 23-year veteran of McDonald’s Corporation (Oak Brook, IL), where he last served as Senior Director of National Marketing, in charge of interactive marketing.  Under his leadership, McDonald’s adopted a five-year strategic plan for employing the Internet in its marketing mix, and benefited from Neil’s involvement in a groundbreaking cross-media optimization study. 

While at McDonald’s, Neil also led the company’s merchandising, field marketing, and new products marketing units.

An avid motorcyclist, Neil also finds time to play golf … poorly.

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