Jeff Hirsch
Summit Alumni

Jeff Hirsch

President, CPXi

Jeff Hirsch joined the company in 2013 as Chief Marketing Officer and was promoted to President in early 2014, and is charged with positioning the company for global expansion and success. Jeff is considered an online media pioneer, with deep technology and media domain expertise, and has been building and growing successful internet companies sinc... more

Jeff's Bio

Jeff Hirsch joined the company in 2013 as Chief Marketing Officer and was promoted to President in early 2014, and is charged with positioning the company for global expansion and success. Jeff is considered an online media pioneer, with deep technology and media domain expertise, and has been building and growing successful internet companies since 1996. Jeff was CEO of AudienceScience, joining the company in 2006, and was responsible for posting year over year double digit revenue growth and corresponding profitability, as well as establishing itself as the pre-eminent global audience targeting technology company. In addition to managing the company’s technology business, Jeff was instrumental in creating the first true audience based advertising network which has consistently been a Comscore top ranked US business. While at AudienceScience, Jeff was elected to the IAB Board of Directors. Jeff remains a member of the AudienceScience Board of Directors.

Prior to joining AudienceScience, Hirsch was the SVP of Business Development for ValueClick (NASDAQ: VCLK), reporting directly to the CEO, and was responsible for company wide media development activities, as well as for the integration of two ad networks, ValueClick Media and Fastclick. Jeff joined ValueClick from Fastclick (NASDAQ: FSTC) where he served as Chief Revenue Officer for over four years. While at Fastclick, Jeff was instrumental in building the company as a premiere performance based internet advertising business that was purchased by ValueClick in 2005 for $210 million. Prior to Fastclick, Jeff had served a stint at ValueClick pre-IPO where he established many of the business practices that helped make the ValueClick media network an early success

Jeff has held executive leadership positions at leading media, advertising and technology companies. In 1988, he founded Xymox Systems, Inc. (now Xytech Systems), which he ultimately sold in 1995 after steering the company to a position on the 1994 Inc. 500 list of the fastest-growing private companies. In addition to his expertise in incubating companies for strategic growth, Jeff has held sales and marketing management positions in various start-up and later-stage technology and media companies. Jeff currently serves as an advisor to several Internet advertising companies.

Jeff holds a bachelor's degree from the University of California, Santa Barbara, where he graduated with high honors in Experimental Psychology.

 

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