Elias Plishner serves as Senior Vice President of Worldwide Digital Media for Sony Pictures Worldwide Marketing & Distribution, a unit of Sony Pictures Entertainment.
He leads a team responsible for Worldwide Digital Media Planning & Campaign Tracking, which includes: Mobile Marketing, Social Media, Online Video, Third-Party digital promotions, Online Editorial Partnernships, Digital Content launches and Blog & Buzz monitoring. He is also the central point of contact for the motion picture group’s international media agencies.
Plishner has over a decade of digital expertise, including ten years at Universal McCann where he was a Senior Vice President, Worldwide Digital Marketing. At McCann, Plishner supervised all digital marketing that was planned and bought through the Los Angeles office. He worked with a diverse and prominent portfolio of clients, including Boeing, Nestle USA and The Game Show Network, as well as Sony Pictures Entertainment, Sony Pictures Home Entertainment and Sony Electronics. For Sony Pictures, in particular, he worked on over 200 different film marketing campaigns.
Elias sits on the board of directors for the Los Angeles AdClub, ThinkLA, and speaks regularly at many industry events from iMedia to Digital Hollywood. Finally, he has taught at several Southern California Universities on the topic of digital marketing.
Elias earned his bachelor’s degree from the University of California at San Diego. He also completed his MBA degree studying Advertising and Marketing at the University of Southern California at the Marshall School of Business.
