Rip's Bio
Rip Warendorf is senior vice president of sales at Zango, an online media company that automates and monetizes relationships between content creators, Web publishers and advertisers of all sizes.
Rip's Articles (1)
Published: January 18 2008 | SOCIAL MEDIA
As more and more traffic is directed to niche content -- whether edgier, lower budget, user-generated or just off-beat -- you need to know why and how to market in this content category.
