RSS Feeds
PEOPLE CONNECTION
Matt Roche
Matt Roche
CEO
Offermatica
Contact Matt
PRINT PROFILE
Invite People(What's this?)
Invite colleagues, business partners, and other qualified professionals to join the iMedia community.
Go To Sign In
Browse Profiles Directory
Matt's Bio
Matthew Roche is the CEO of Offermatica (www.offermatica.com), the leading campaign optimization service that helps marketers improve advertising and website performance. Offermatica’s current clients include Timberland, C*NET and Siemens. Matthew also writes and speaks about the radical transformation of marketing in the network-driven economy.
More »
Matt's Articles (1)
Published: November 13 2006 | WEBSITES
Top 10 Tests to Boost Holiday Sales
As the holidays approach, don't fiddle with the checkout process or offer a slew of new products. Try these testing suggestions from Offermatica's CEO instead.

White Paper Library

View More Research »