Pete's Bio
Pete Batten is Chrome Systems' General Manager, where he focuses on making it easy for website builders and application developers to present information on vehicles. In his six years with Chrome, he has held several positions, including responsibility for product management, content development, sales, and operations.
Pete's Articles (7)
Published: October 30 2009 | VERTICALS: AUTOS
The typical online search is too basic for automotive consumers who know exactly what they need. Take a look at how you can revamp your online auto sales.
Published: May 30 2008 | VERTICALS: AUTOS
In a tight economy, it takes ingenuity to capture the attention of in-market shoppers. See what tools the automotive industry uses to generate consumer interest and increase conversions.
Published: February 25 2008 | VERTICALS: AUTOS
Take a closer look at niche marketing and you may be rewarded with a whole new group of loyal customers. Chrome Systems' GM explains how you can get started.
