Published: June 18 2009 | OPINIONS
Since joining PepsiCo in 2008 from his post as EVP of Weber Shandwick's social media practice, Screengrab, B. Bonin Bough has been tasked with getting PepsiCo on the social...
Published: June 19 2007 | BEST PRACTICES
If Weber Shandwick's screengrab unit had the opportunity to make its dream pitch for the world's leading premium drinks company, it would go a little something like this.