Paul is a veteran technology journalist with more than 24 years of editorial leadership and was founding editor-in-chief of TechTarget, one of the most successful new media entities to emerge on the Internet. Previously, he was editor-in-chief and executive editor of Computerworld . Currently, he writes the social media column for BtoB magazine. His new book,The New Influencers, chronicles the changes in markets being driven by the new breed of bloggers and podcasters. It will be published by Quill Driver Books in spring, 2007.

Paul in specializes in advising business-to-business marketers on strategies to optimize their use of online channels to reach buyers cost-effectively. He is particularly interested in social media and the application of personal publishing to brand awareness and business marketing.

Paul is an accomplished speaker and media spokesman. He has keynoted more than a dozen technology conferences, including annual user group meetings for IBM, Oracle, Cognos, Business Objects and J.D. Edwards. He has also spoken at scores of other events about technology trends and social media.
 
His ability to translate complex technology topics into plain English has made him a favorite source for journalists. He has been widely quoted in newspapers and on the airwaves, including appearances on CNN, PBS, Fox News and MSNBC.

You can read his blog at www.paulgillin.com.