Amelia's Bio
Having started out professionally as a WPP Marketing Fellow based in London, Amelia got bitten by the digital bug and left for New York in 1999 believing that it would be for a year at Ogilvy. Six years later she returned with a French husband, a dubious mid-Atlantic drawl when drunk and a huge amount of planning and strategy experience across Digital, Direct and Brand communications. US clients included AT&T Wireless, Nestle, Unilever and Pfizer.
Back in London Amelia moved to Naked to be Strategy Director on Boots, Sony and Orange. She started at VCCP as their Head of Digital Strategy at the start of this year. Current clients include O2, Dyson, ING Direct, Channel Five and Coke Zero
Stuff that makes Amelia happy outside of work include good red wine, running and blogging at www.ameliatorode.typepad.com
Amelia's Articles (4)
Published: March 24 2009 | IMEDIA UK
As social media becomes more integral to our lives, can brands ever find a financial fit that works without disrupting users?
Published: August 05 2008 | IMEDIA UK
We have now become so used to search engines that many of us seem to have forgotten how to research effectively and thoroughly! The digital strategy director at VCCP shares her views.
Published: February 12 2008 | IMEDIA UK
Hear from a leading digital planner as she shares her thoughts on the three big trends impacting the industry in 2008.
