April 30 & May 1, Hyatt Regency Newport Beach, Newport Beach, CA
Join hundreds of your fellow automotive marketing executives and agency partners as they gather for the second annual Driving Interactive ’07, the premiere, invitation-only summit focused exclusively on interactive marketing for the automotive sector.
"Your inaugural Driving Interactive event was one of the most informative and interesting that I've seen."—Ann Palmer, Interactive Marketing, Honda
"I honestly thought it was the most interesting and informative event I’ve been to all year."—Meridee Alter, SVP, Media Director Interactive, RPA
How Will Driving Interactive ’07 Benefit You?
Online advertising from the automotive sector is expected to leap to $2.7 billion this year, according to eMarketer. Are you ready to grow with that trend? As an invited automotive marketing executive or partner agency, you’ll benefit by…
- Seeing the latest online marketing applications from cutting edge agencies and their OEM clients;
- Hearing the most effective strategies for integrating new platforms such as video and mobile;
- Gain first-hand insight from colleagues and share your experience during small group roundtable discussions and a variety of networking meals and receptions;
- Network with a select number of service providers who can deliver cutting edge technology and interactive marketing services.
“The value of iMedia is that the content presents best practices and what’s next. We’re all struggling with figuring out what’s over the horizon, and iMedia helps us better see that.”—Ian Beavis, VP, Marketing, Kia Motors
Advisory Board for 2007
iMedia and Jumpstart will work with an Advisory Board made up of automotive marketing and agency executives to ensure the highest level of conference content and to ensure your time at Driving Interactive will be productive. Board members to date include:
Meridee Alter, SVP Media Director Interactive, RPA
Paul Ratzky, Engagement Strategy Director, Team One
David Harris, E-Business & Advertising Mgr., Suzuki
Uwe Hook, Director, Interactive Market Strategy, Genex
Melissa Adams, Senior Manager, Online Marketing, Nissan/Infiniti
Paul Santello, SVP, Managing Director, Carat Fusion
Shane Kay, Digital Negotiation Supervisor, Mind Share Team Detroit
Scott Kelly, Digital Marketing Manager, Lincoln-Mercury
Scott Shamburg, VP, eMarketing, Critical Mass
Check back at this site regularly for updates to Driving Interactive ’07 agenda and speakers.
This is an invitation-only event, open to automotive marketers and their agency partners only. There is a $250 fee.
Limited Sponsorships Available
A limited number of sponsors will be able to participate in Driving Interactive ’07. Sponsor representatives are the only industry service providers allowed to attend the summits.