April 28 - 29, 2008
Hyatt Regency Huntington Beach Resort & Spa, Huntington Beach, CA
Now in its third year, Driving Interactive has become a leading event for automotive marketing executives focused on interactive marketing. This invitation-only summit brings together automotive marketing executives—and their agency partners—from both Detroit and Southern California for two days focused exclusively on online marketing opportunities and challenges for the automotive sector. The event includes multiple keynotes and panel discussions featuring leading OEM and agency executives and networking receptions and meal functions.
"Your inaugural Driving Interactive event was one of the most informative and interesting that I've seen."—Ann Palmer, Interactive Marketing, Honda
"I honestly thought it was the most interesting and informative event I’ve been to all year."—Meridee Alter, SVP, Media Director Interactive, RPA
How Will Driving Interactive ’08 Benefit You?
As an invited automotive marketing executive or partner agency, you’ll benefit by…
· Seeing the latest online marketing applications from cutting edge agencies and their OEM clients;
· Hearing the most effective strategies for integrating new platforms such as video and mobile;
· Gain first-hand insight from colleagues and share your experience during a variety of networking meals and receptions;
· Network with a select number of service providers who can deliver cutting edge technology and interactive marketing services.
Check Back To This Page Soon for a Complete Agenda!
“The value of iMedia is that the content presents best practices and what’s next. We’re all struggling with figuring out what’s over the horizon, and iMedia helps us better see that.”—Ian Beavis, VP, Marketing, Kia Motors
Advisory Board for 2008
iMedia and Jumpstart work with an Advisory Board made up of automotive marketing and agency executives to ensure the highest level of conference content and to ensure your time at Driving Interactive will be productive. Board members to date include:
Melissa Adams, Senior Manager, Online Marketing, Nissan/Infiniti
Meridee Alter, SVP Media Director Interactive, RPA
David Harris, E-Business & Advertising Mgr., Suzuki
Uwe Hook, Director, Interactive Market Strategy, Genex
Shane Kay, Digital Negotiation Supervisor, Mind Share Team Detroit
Scott Kelly, Digital Marketing Manager, Lincoln-Mercury
Bethany Mach, Team Detroit - Digital Investment Planning
Paul Ratzky, Engagement Strategy Director, Team One
Todd Riley, Digital Director, GM PLanworks
Check back at this site regularly for updates to Driving Interactive ’08 agenda and speakers.
This is an invitation-only event, open to automotive marketers and their agency partners only. There is a $250 fee.
Space is limited so request your invitation now!
Limited Sponsorships Available
A limited number of sponsors will be able to participate in Driving Interactive ’08. Sponsor representatives are the only industry service providers allowed to attend the summits.