Speaker submission information
The purpose of this page is to provide those inquiring about speaking and panel opportunities with the most up to date and focused information possible, so that you:
have a solid understanding of the event; understand our programme needs; understand the criteria we use in selecting speakers; and can best prepare for further discussions about speaking opportunities for this event. If you or one of your colleagues is interested in pursuing one of the opportunities outlined below, please email firstname.lastname@example.org.
What to submit: You will need to include in your email the following items:
- Executive bio
- List of previous speaking engagements
- Proposed topics
- Value of the presentation to the audience
Please submit to email@example.com
When to submit:
The deadline is June 6, 2008.
The following information will provide you with all you need to know about the planning and execution of this event.
Our approach to content
iMedia Communications acts as the content producer and the advocate for attendees and seeks to provide them with the highest quality content and ideas.
Unlike conferences where "stage time" is allotted to sponsors in exchange for their financial commitments, iMedia Summit events are known for their rigourous commitment to providing great content -- regardless of the source.
Drawn from committed attendees
Though we receive dozens of speaking inquiries from those who "will come if I can speak or be on a panel," we select our speakers and panelists (with the exception of keynotes) from among our invited guests and registered attendees. This approach assures that we're drawing speakers from those who understand and are committed to the success of the events. We believe that the Summit experience is valuable enough, in and of itself, that "stage time" should not be the determining factor in attending. It's an approach that has served us well, not only in building a strong community of iMedia attendees, but also a quality base of speakers and panelists.
Whenever and wherever possible, we strive to make our content highly interactive. Each panel discussion includes a primary moderator who encourages panelists to "mix it up" and a secondary moderator who is roving the audience with a microphone, soliciting questions. We also encourage networking and interactivity through assigned seating at meals and general sessions, and by providing stimulating discussion questions.
Whenever possible, we try to gather the knowledge shared in our presentations and discussions. This means that all presentations are made available online immediately after the conference. It also means that discussions are recorded by their moderators and summaries are offered shortly after the event, either online or by email to the participants. We see the Summits as key events in the evolution of the online medium, and believe we have the responsibility to record and report on them.
We select panelists based on the potential value of their contribution to the Summit, and measure that potential across several different factors. In order of diminishing importance, they are: influence, expertise, point-of-view and panel/speaking experience. Wherever possible, we will select panelists who carry significant influence in the interactive or traditional advertising marketplace. Also, it will be our bias to feature as many advertisers and agency representatives on panels as we possibly can; feedback from our paying attendees indicates that they like to hear from those who hold the purse strings. This means that there will be very few on-stage opportunities for media company and vendor executives.
Case study presenters
Case studies will, in nearly all cases, originate from specific advertisers and ad agencies. Sometimes these case studies will revolve around a programme the advertiser or agency has created with a specific media vendor, but we will encourage presenters to come forward with ideas that are replicable across many sites and vendors whenever possible, so that the concepts have relevance to a broad cross section of attendees.