April 6-8, 2009  |  Kota Kinabalu, Malaysia
Published: May 18, 2009
Keynote power panel: The Digital Talent Gap
 

Internet marketing technology and trends move faster than the industry can evolve talent to plan, create, and develop efforts which take advantage of these advances. The gap between consumer uptake of digital technologies and the marketing spend allocated to digital could be traced to the shortage of talent at clients, agencies, publishers, and technology companies who both understand the digital space, and have a firm grasp of the key timeless fundamentals of marketing and business. Additionally, these people must not only understand their space, but be able to explain and evangelize what they do to others in their organization and beyond. This panel will address the topic of digital talent, including a discussion on: Who are these people? How do you find them? How do you retain and nurture them? How can you transform your current staff?

Moderator: Jason Kuperman, Vice President, Asia Pacific Digital Development - Ominicom Group Panelists: Ken Mandel, VP and MD - Yahoo! SEA Steve Stine, Principal - Heidrick & Struggles Steven Tan, AP&ME Regional Marketing Director - Aspect Software


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Presenter: Jason Kuperman, Vice President, Asia Pacific Digital Development - Ominicom Group

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