iMedia Entertainment Summit, June 2011 - Overview
Designed By Entertainment Marketers for Entertainment Marketers
June 28, 2011
Beverly Hills, CA
Shaping the Future of Entertainment Marketing
June has become synonymous with entertainment as only iMedia's Entertainment Marketing Summit can deliver. We're proud to be in our seventh year and ask that you join us at the Beverly Hills Hotel for a day dedicated to exploring the ever-changing intersection where entertainment meets digital marketing.
This annual summit brings together the brightest and best senior level TV and film marketers and their agency partners for a full docket of provocative and informational keynotes, panel presentations and networking opportunities focusing on interactive marketing and digital content delivery. Attendance to the conference is complimentary for qualified marketing and agency executives, and is underwritten by our sponsors. Request your invitation today!
Featured Keynote: Marketing Powerhouse Carol Kruse
With more than 20 years of experience as a global brand marketing executive, Carol Kruse, SVP Marketing, ESPN, is headed to Hollywood to keynote this year’s Entertainment Marketing Summit. As former VP, Global Interactive Marketing for The Coca-Cola Company, Kruse led their global digital initiative and successfully leveraged digital and mobile communication platforms to drive brand value. This June, Kruse will share insights of what she learned from her years at Coke, and how it applies specifically to the entertainment marketing industry.
Visionary Marketer Award Recipient, Bettina Sherick, to be recognized in true Hollywood fashion!
Join your colleagues for a special luncheon during iMedia’s Entertainment Marketing Summit honoring Bettina Sherick as this year’s Visionary Entertainment Marketer. Sherick is the Vice President of International Digital Marketing for 20th Century Fox, where she oversees the digital marketing strategies and digital content development for the international theatrical business. Her experience includes managing the launch of over 100 international digital marketing campaigns for film releases such as RIO, AVATAR, ICE AGE 3, WOLVERINE, X-MEN 3: THE LAST STAND, NIGHT AT THE MUSEUM, MARLEY & ME, and THE SIMPSONS MOVIE, the latter of which won the Webby Award and People's Voice Webby Award in the Movie and Film category. Sherick will give the award address -- always a highlight of the summit.
Top Agencies “Duke it Out”
Don’t miss watching three digital agencies go head to head on stage as they make presentations to our esteemed panel of judges, who also happen to be real buyers. Agencies will strut their stuff and put it all on the line for the chance to win business and notoriety, in what has become one of Entertainment Marketing Summit’s most popular showcases.
Grab A Seat With Your Colleagues
Past attendees and featured speakers have been represented by NBC, AT&T, Warner Bros., Microsoft, MTV, Yahoo! and Paramount, as well as interactive agencies and many leading content and technology players. See a list of last year's attendees.
Besides the great content, your complimentary pass includes:
- Digital marketing technology exhibits
- Great networking breakfast, luncheon and cocktail reception
- The opportunity for peer-to-peer networking in an exclusive environment
This is the CANNOT miss event for entertainment marketing, so request your invitation now as this event is sure to fill up quickly!
Sponsors
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5 Reasons You Can't Miss This Summit
- Do Business: Create long term relationships with buyers and sellers.
- Build Teamwork: With marketing colleagues and vendor partners.
- Invitation Only: Means senior-level, vetted group of peers and partners.
- Collaborative Environment: Interactive sessions and plenty of effective networking.
- No distractions: Always held at luxury resorts; attendees don't compete with the office or city life.