I'm an experienced media & digital manager with expertise in senior roles both within agencies and marketing-led organisations most recently Coca-Cola & currently at Diageo. I am passionate about driving successful collaborations that create exciting work and deliver business results.
I'm responsible for the total paid digital and media investment and the owned digital assets across the brand portfolio. I play an active hands-on leadership role in all campaigns and rigorously manage the overall media budget. I have a history of delivering substantial savings and efficiencies.
I enjoy working closely with Brand teams, Agency Partners and Senior stakeholders to inspire excellence and am proud to have been involved in many award-winning campaigns.