John is Director AU/NZ at Productsup, the leading cloud-based solution for product data feed management. John has over 15 years experience in digital marketing and is an expert in performance.
John ensures some of the Australia’s biggest retailers have full control of the management and optimisation of their product feeds for channels such as Google Shopping, Facebook Dynamic Products Ads, retargeting and affiliate marketing.
Prior to Productsup, John was a cofounder at Big Mobile, APAC’s leading mobile engagement company and a true pioneer in mobile advertising, having launched Australia’s first mobile advertising platform back in 2007. John works from Productsup's Sydney office.