Nigel Poole is the Director and Founder of Matter, a Sydney-based digital agency that offers a cohesive suite of services including strategy, branding, marketing, design and development for web, e-commerce, and custom applications. Before establishing Matter in 2003, Nigel started his career as an industrial designer working on projects for clients such as RipCurl, Timex and Timberland.
Over the past twenty years, Nigel has not only built Matter into a best-in-class digital agency, but has also taught design at the University of New South Wales College of Fine Arts, and been a key stakeholder in launching various successful start-ups; including e-commerce business, Institchu.
An entrepreneur at heart, Nigel is devoted to understanding his client’s businesses and finding creative ways to drive business results through design integrated with technology.
Fireside Chat: Annihilating Digital Overspend: How a global surfboard brand spends nearly zero on digital advertising.
iMedia Online Retail Summit: Australia