India's most influential networking summit for senior marketers to discuss the major strategic issues in marketing.
The Rise of Conversational AI- How BRANDS are Driving Stronger Customer Experience and Business Results
To create a powerful campaign, ‘cognitive’ plays a critical role. Artificial Intelligence elements like NLP (Natural Language Processing) Speech-to-text, Taxonomy, Sentiment analysis capabilities to analyze media reduces human intervention and improves service response times. The discussion will aim to address where are we with ‘adopting’ AI across industries and how are Brands driving better customer experiences and Business results through the Mar-tech ecosystem?