Keynote: Why it Pays to Offer Choice
As businesses shift focus from siloed ecommerce to total enterprise commerce, we’re seeing a dramatic shift in how customers expect to pay for their purchases. Moving away from traditional financial institutions and credit cards and towards digital wallets and flexible payment options, customers are becoming increasingly selective in how they manage their finances and pay for the things they want and need. With this increasing fragmentation, is your business positioned to appeal to the expectations of today’s shoppers?
Leveraging the latest industry insights and a mountain of consumer transaction data, Fran will dissect the state of payments within the Australian retail environment, reveal the expectations of modern shoppers and outline the pillars for retailer success in a changing landscape.