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Customer Experience Design for a New Economy

Wednesday 14 February | 9:45 AM - 10:20 AM

With start-ups setting new standards for products, services and experiences, large corporations are being forced to focus on transforming their customer experiences. Senior executives at legacy companies have had to make it their top priority to achieve the transformation required to compete and thrive.

But if you direct the question, “Who owns the customer experience?” to 10 different people within the same company, you’ll get 10 different answers. The new economy is all about connectivity through digital, and since you play a major role in consumer engagement - what is your role in customer experience? What is it you care about when you say customer experience? And where do you begin to formalize your approach?

In this session, hear Howard Pyle, MetLife’s SVP, Customer Experience & Design, discuss the benefits of combining theory and practice to pioneer a nimble, repeatable model that you can use to create the best customer experience that motivates your consumer to activate.

speaking in this session:

Senior VP of Customer Experience and Design , MetLife