ellipsis flag icon-blogicon-check icon-comments icon-email icon-error icon-facebook icon-follow-comment icon-googleicon-hamburger icon-imedia-blog icon-imediaicon-instagramicon-left-arrow icon-linked-in icon-linked icon-linkedin icon-multi-page-view icon-person icon-print icon-right-arrow icon-save icon-searchicon-share-arrow icon-single-page-view icon-tag icon-twitter icon-unfollow icon-upload icon-valid icon-video-play icon-views icon-website icon-youtubelogo-imedia-white logo-imedia logo-mediaWhite review-star thumbs_down thumbs_up

Brands for Good

Friday 31 August | 10:45 AM - 11:15 AM

In a consumer centric and highly connected world, consumers are becoming increasingly sensitive to social causes and environmental issues. Gone are the days  where brands would dissociate with controversial issues. Today they are actively taking a stand on these, and using their communication channels to become strong anchors of social positivity. In a world where consumers vote with both their wallets and social media accounts, this panel aims to explore how brands can use this sentiment to associate with the right causes  and bring about social change.

speaking in this session:

Chief Marketing Officer , Info Edge

 

Sr President & Country Head , Yes Bank

 

AVP & Head of Digital Marketing , Grasim Industries Ltd

 

Chief Operating Officer , Arvind Internet

 

Head Digital Marketing , United Breweries Ltd.

 

Head of Marketing & Member Engagement , Jet Privilege