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Keynote Fireside Chat: Deconstructing Brand Management

Wednesday 29 August | 7:15 PM - 7:45 PM

Brand management is something like fitness, tough to build but tougher to maintain. In this ultra complex marketing space, it is easy to create a beast of a marketing strategy that is extremely complicated to scale, or sometimes even maintain. As Neil George, MD, Nivea explores these concepts through his comic book, Sumeet Singh, CMO, InfoEdge tries to unravel his learnings on brand marketing  to help fellow marketers avoid some trappings of the marketing world.

speaking in this session:

Chief Marketing Officer , Info Edge

 

MD - India, Bagladesh, SL and Nepal , Nivea