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Quickfire: The Importance of Video in the Purchase Cycle of Australian Consumers

Tuesday 3 September | 10:05 AM - 10:15 AM | Ballroom

We all know video is a powerful sales & marketing tool, but how does that relate to your customers purchase journey?  YourFilm, working with Pure Profile & Fresh Focus recently conducted market research on Australian consumers and their video viewing habits when it comes to pre-purchase, purchase and post purchase decisions and will be presenting key insights specifically for Australian brands.

speaking in this session:

Founder & Director , YourFilm