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Case studies on MultiChannel Marketing driving Omnichannel Results ( Online & Offline)

Friday 2 August | 12:30 PM - 1:00 PM

How are innovative brands building Seamless Customer Experiences across Platforms.

The constantly-connected consumer journey is no longer a linear path from discovery to purchase, and in some cases can contain upto 125 digital touchpoints.

How can marketers address his complicated path, and ensure they are tracking offering a relevant experience to their consumers at each of these touchpoints.

speaking in this session:

Head of Media , Loreal

 

CMO , Shoppers Stop

 

Group Chief Marketing Officer , Narayana Health