Keynote: The Lorna Jane Recipe for a Personalised Customer Experience that works!
It’s absolutely critical that brands make effective use of their customer data. Those who can effectively segment and apply data insights into their core strategies and communications are sure to realise the greatest return. With the evolution of retail online, this is becoming the key to strategic marketing. Join this session to hear Database Engagement Specialist of Lorna Jane, Katherine Joubert share insight on how to understand and utilise customer data in a way that elevates results and unifies customers experience with the brand.