September 10-13, 2006 | Lake Las Vegas, Nevada
For Tuesday's iMedia Brand Summit presentation, Wall Street Journal's Suzanne Vranica interviewed MediaVest's CEO Laura Desmond on key topics affecting the industry.
Tuesday at the iMedia Brand Summit, creative minds from TEQUILA/ shared their strategy for innovating, and presented implementation of big ideas.
A discussion addresses balance and maintaining a unilateral perspective for a successful integrated campaign.
In this iMedia Brand Summit Forum, experts discussed how brands can participate in the new age of participatory media without disrupting the user experience.
In Monday's opening keynote address, Ian Beavis, VP, marketing, Kia Motors, shared tips on how to move a company squarely into the digital space.
Summit participants discuss the future and potential of online video.
Marketers explain what itís going to take for management teams to believe in digital marketingís scalability and results.
A roundtable discussion at the iMedia Brand Summit Monday uncovered challenges marketers face in developing and measuring online branding campaigns.
An intimate meeting of marketers at the Lake Las Vegas Brand Summit discussed challenges facing integrated marketing, and debated the solutions.
An insightful group of brand marketers, agency folks, publishers and vendors met at iMedia's Brand Summit to discuss how to create brand experiences online.
A roundtable discussion addresses which targeting method -- contextual or behavioral -- is best for certain goals and categories.
In this iMedia's Brand Summit roundtable discussion, marketers discuss the challenges and opportunities presented by emerging media platforms.
A group of marketers sat down at iMedia's Brand Summit to address ways you can get passionate customers working for your brand.