March 25-28, 2007 | Henderson, Nevada
This is an Online Video 101 that takes you from the medium's origins to today's most exciting marketing environment.
FeedBurner's VP of advertising explains how diverse companies leverage their feeds to create engaging advertising, target their customers, generate clicks and gain new subscribers.
Michael Aronow of CBS Radio Digital Media Group shares the "method to the madness" behind the pioneer mentality: master the operations, then close the deal.
Andy Jedynak, co-chair of the IAB Mobile committee, helps you understand the current state of the mobile industry and identifies the tipping points to watch for.
MRM Worldwide and Microsoft Office Live executives explain how their innovative online tactics can capture the attention of small business prospects.
The executive director of Digital Innovation for OgilvyInteractive discusses the importance of communicating with consumers on their terms and the importance of keeping them engaged.
The senior director of marketing for Double Fusion discusses how to navigate through the gaming universe to find the best environment for your brand.
Can we find order in a Web 2.0 world? A forcast for the future of interactive marketing.
This case study from Xbox and PhD experts discusses how to get your product into the heavily competitive gaming network.
The VP of sales for Dennis Digital leads a case study on custom video in the interactive marketplace.
A senior anaylst from eMarketer discusses how you can maximize your mobile campaign.
The regional sales manager of Massive Inc. explains why video game advertising can get your more bang for your advertising buck.
A panel of Admob team members discuss what happens when you add mobile to your marketing equation.
Atlas's principle analyst discusses the different ways to leverage the brave new world of video-on-demand analytics.