September 9-12, 2007 | Loews Coronado Bay Resort, California
Listen to podcast coverage from iMedia's Brand Summit in Coronado, CA and discover the key to brand relationships; go behind the scenes with innovative campaigns; see what kind of impact you are really making, and more!
Make sure the right hand knows what the left hand is doing. Eyeblaster unveils a product that lets marketers track search and display together.
Freewebs' Chris Cunningham details the current widget landscape and explains how you can use this new tool to build your brand.
While relationships with consumers were always important, real friendships are now critical in today's fragmented media environment.
Interactive is the new traditional, according to Crayon's Joseph Jaffe. This is our opportunity to not be traditional media, but we need an appetite for innovation.
The voice of UGC is chaotic, irreverent and will make your brand uncomfortable. Embrace it, shape it, mold it, but get comfortable, because you cannot control it.
Upstream Group's president challenges interactive marketers to think about the media world in a new way.
Experimentation is risky, but less so than stagnating. Here's how to balance big ideas and the bottom line.
Your company homepage is probably sending the wrong signal to users. Here are some tips to get on track.
Whether your rabbit hole reference point is "The Matrix" or "Alice in Wonderland," the metaphor is an apt one for discussing brand monitoring in the Web 2.0 world.