May 20-23, 2007 | Austin, Texas
Join Freewebs and Underscore Marketing to look inside some of the most successful widget marketing campaigns to date, and learn how your clients' brands can turn personal publishers into interactive evangelists.
Tara Lamberson, Mindcomet's VP of Marketing & Strategy and Mark Mitchell, executive director of SPEED Digital Media present the intricacies of user-generated content. They present hard data to show the benefits of UGC and how this engagement can be leveraged for the kind of brand.
Greg Mand the senior director of business development for the PodShow showcases the power and reach that the podcasting medium has achieved. In this breakout session he will highlight the ins and outs of podcasting and why podcasting has become such a success.
In this session, Yoav Arnstein will provide real-life examples and best practices of how effective campaign management can optimize and improve results for digital marketing across channels.
Going beyond the boundaries of traditional text search, this panel discusses the possibilities of the world of video and image search. They will also explain in this engaging discussion how new search tools can help captivate an ever-changing audience.