Home › Events ›
March 22 - 25, 2009  |  Coconut Point, Florida
Getting Started: "Myths and Realities of Mobile Planning"
JumpTap's Paran Johar exposes today's myths about mobile.

"How to Rev-Up Brand Engagement with Mobile: A Case Study of NHL Mobile"
Ty Braswell delves into a case study on how NHL uses mobile.

Mosaic Session
In this exciting 75 minute session you'll get a fast-paced series of case studies and useful takes on what's moving the needle when it comes to innovative marketing and advertising in new technology platforms.

Insight Presentation: "The Surprising Power of Social Media Metrics"
Social Media metrics are explained by David Smith.

Master Class C: "You Think You Know Video? You Have No Idea"
This master class explores the opportunitesof online video.

Master Class D: "Social Math: Understanding How to Best Spend Your Social Media Budgets"
Learn how to use branded applications online.

Master Class F: "Digital Out-of-Home: Connecting with Consumers on the Path to Purchase"
Learn how DOOH can help brands reach and engage audiences.

Master Class H: "Facebook Apps: Tapping the Online Community for Brands"
Learn about the opportunities that exist today within social media applications.

Master Class J: "How Twitter Changes the Rules of Branding & Marketing"
Learn about the opportunity to use Twitter, a conversation-based eco-system, in your digital initiatives.

Closing Keynote: "The 11 Dimensions of Game-Focused Brand Enhancement"
Nolan Bushnell gives a glimpse of the near future for both early adopters and the average media citizen, with a particular focus on games.