All RSS Feeds
April 19-21, 2010  |  San Francisco, CA
SPOTLIGHT COVERAGE

This special iMedia Spotlight issue brings you key marketing innovations shared by presenting sponsors at ad:tech San Francisco.

Why local advertising is where it's at
AT&T Interactive's panel of industry thought leaders discusses the evolution of local discovery and the steps advertisers can take to get discovered and connect with local consumers.

Read Coverage

Using data-driven decisions to enhance multi-channel marketing
Experian's expert panel discusses how to apply the advanced targeting and consumer segmentation sophistication of offline direct marketing to digital media.

Read Coverage

Facebook bridges the ad gap for brands
Facebook Ads can provide advertisers with specific targeting data on consumer interests and help generate more users for a brand's Facebook fan page. Here's how.

Read Coverage

Optimizing your Facebook Ads campaign
Facebook provides a unique opportunity to connect with your customers. Get up to speed on the company's latest insights designed to help you make the most of your Facebook advertising efforts.

Read Coverage

Google Analytics: Tools in the spotlight
Measurement is only as effective as its ability to be understood by both the analyst and the client. Take a look at some new tools Google has developed to help bridge the communication gap.

Read Coverage

Google highlights "Ad Innovations" at ad:tech
Google's Ad Innovations model doesn't just help advertisers, it helps consumers make navigating the internet more efficient, enabling us to find what we're looking for in the fewest possible clicks.

Read Coverage

An integrated multi-screen vision
Mobile media is touching all our lives in surprising new ways. See how to make those touchpoints more convenient and usable with the help of some breakthrough technology.

Read Coverage

Creating an integrated online personality
How can companies create integrated online personalities that resonate with their core audiences? Lewis Schrock of The Planet and his panel of experts tell you how to do just that.

Read Coverage

A small ad that speaks volumes
See how a keyword-centric ad unit provides a precise way to target interested consumers while providing content that won't interrupt their experience.

Read Coverage
SPOTLIGHT COVERAGE

Why local advertising is where it's at
AT&T Interactive's panel of industry thought leaders discusses the evolution of local discovery and the steps advertisers can take to get discovered and connect with local consumers.

Read Coverage

Using data-driven decisions to enhance multi-channel marketing
Experian's expert panel discusses how to apply the advanced targeting and consumer segmentation sophistication of offline direct marketing to digital media.

Read Coverage

Facebook bridges the ad gap for brands
Facebook Ads can provide advertisers with specific targeting data on consumer interests and help generate more users for a brand's Facebook fan page. Here's how.

Read Coverage

Optimizing your Facebook Ads campaign
Facebook provides a unique opportunity to connect with your customers. Get up to speed on the company's latest insights designed to help you make the most of your Facebook advertising efforts.

Read Coverage

Google Analytics: Tools in the spotlight
Measurement is only as effective as its ability to be understood by both the analyst and the client. Take a look at some new tools Google has developed to help bridge the communication gap.

Read Coverage

Google highlights "Ad Innovations" at ad:tech
Google's Ad Innovations model doesn't just help advertisers, it helps consumers make navigating the internet more efficient, enabling us to find what we're looking for in the fewest possible clicks.

Read Coverage

An integrated multi-screen vision
Mobile media is touching all our lives in surprising new ways. See how to make those touchpoints more convenient and usable with the help of some breakthrough technology.

Read Coverage

Creating an integrated online personality
How can companies create integrated online personalities that resonate with their core audiences? Lewis Schrock of The Planet and his panel of experts tell you how to do just that.

Read Coverage

A small ad that speaks volumes
See how a keyword-centric ad unit provides a precise way to target interested consumers while providing content that won't interrupt their experience.

Read Coverage