December 12-15, 2010 | Phoenix, Arizona
Three seasoned marketers give their opinions on the new media ecosystem, and who will survive the revolution.
Find out what the president of digital at Time Inc. has to say about the company's approach to advertising and the evolution of branded content.
Time Inc. President Kirk McDonald talks about how, among all the algorithms and equations, marketers have forgotten the variable that matters most -- the consumer.
How might new privacy laws affect your brands and their targeting strategies? Explore these plausible scenarios to see how popular opinion and potential legislation could reshape our industry.