Fall '12 Brand

September 9-12, 2012 | Coronado, California

An Iconic Brand Builds Loyalty with a New Generation of Baseball Players

ppts

Hear from Louisville Slugger's Kyle Schlegel and MEplusYOU CMO Ian Wolfman about how the brand's World Series Bat Drop promotion engaged fans through experiential marketing, ultimately creating a platform that united baseball fans around the country.


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Presenter: Kyle Schlegel, VP Global Marketing, Louisville Slugger

Format: PPT