April 26-28, 2006 | San Francisco, California
Josh Manon discusses scientific approaches to multivariate testing.
Internet experts present case studies on the successful use of online video in marketing campaigns.
Keith Ferrazzi, author of "Never Eat Alone," shares wisdom on building relationships and furthering your career.
A panel of innovators discusses the emerging set of social media's communication platforms.
Learn to identify untapped demand in "non-consumers" while building an innovation engine within your company.
Social networking site creators and platform providers explain why this new media category is here to stay, and how marketers can use it to their advantage.
Panelists discuss how to craft your messaging while establishing consumer trust.
Panelists discuss how to create trust through your messaging strategies, and explore the benchmarks of email campaigns that can contribute to success in the tech market.
Help for hiring and retaining talent in the global digital marketing space.
Learn how to recruit the best partners for your business.
Why clients want to, agencies don't, and how to structure a fair risk-sharing compensation model.
Learn about the powerful techniques that can transform email from a necessary time consumer into a pleasant, productive task.
A step-by-step road map of the processes to follow.
Execs from TheLadders.com and Allegis give tips on refining, testing and analyzing search strategies.
Learn about the new pay-per-call business model.
Is it time for your email makeover? Try on this glass slipper for a perfect fit.
International marketers from around the world unveil industry opportunities and offer global perspectives.
The regional director of APAC examines the dos and don'ts of using the three Ds -- Data, Dialog and Devotion -- to drive DDCs in the People's Republic of China and across Asia Pacific.
Panelists explore the marketing opportunities around the world, as well as the multicultural markets in the United States.
International practitioners give you the topline facts you need to consider when expanding multiculturally.