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OgilvyOne Chairman Brian Fetherstonhaugh shares how to survive the digital reckoning

OgilvyOne Chairman Brian Fetherstonhaugh shares how to survive the digital reckoning Brian Fetherstonhaugh







Brian Fetherstonhaugh takes a look at a few more companies who are taking the right steps in digital marketing. Although these companies sell a wide variety of products, they are united in their use of digital technologies. From Ameritrade to Louis Vuitton, these are the companies that will survive the digital "reckoning" -- an inevitable fate if digital marketers don't change their ways.



Brian Fetherstonhaugh is the chairman and CEO of OgilvyOne Worldwide.


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Brian has a unique vantage point on how brands are built, how corporate cultures are created, and what happens as the world goes digital. In the course of the past 25 years, Brian has worked hands-on with many of the world’s leading brands...

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