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Customer offline behavior revealed

Customer offline behavior revealed Bryan Seltzer

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Conversation timeline

0:00 - Transforming into a DMP
1:15 - The next decade is all about the data
1:55 - The difference between online and offline behaviors
3:20 - How to use your data
4:00 - Agencies don't manage client expectations correctly
5:00 - Proactive transparency
5:30 - The blend of traditional and digital

Run time is 5:52

Bryan Seltzer, Vice President of Sales, East at TubeMogul. TubeMogul is the only video marketing company built for branding. By integrating real-time media buying, ad serving, targeting, optimization and brand measurement into its PlayTime...

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