The 10 most engaging emails of 2017
Who struck email gold this year? Chris Marriott, Marketing Democracy's President & Founder rounds up 2017's best in class.
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Getting your data ready for digital transformation
Don't invest in shiny tech and forget to feed it with good data, argues Lindsay McEwan, Tealium's VP and Managing Director - EMEA.
How can people-based advertising overcome ad fraud?
Don't accept the status quo when it comes to ad fraud, says Vanessa Tadier, Visual IQ's General Manager for Europe.
Can brand journalism rescue marketing?
Authenticity and strong editorial principles can give marketers the big scoop, says Dan Curran, PowerPost's CEO & Founder.
What do effective Amazon marketing strategies look like?
Research, plan and make a long-term commitment to marketing on Amazon or risk being left behind, says Kent Lewis, Anvil Media's Founder.
Closing Keynote: Kickstarting a Virtuous Cycle of Personalized Marketing with AI
In our closing keynote, Marc Blanchard gives an impactful presentation on the state of AI and how we can better personalize experiences through this exciting technology.
ASPY Awards 2017
Join us as we present the winners of the iMedia ASPY Awards 2017.
Quickfire Session: Reply-Based Advertising – What It Is and Why You Need It
Erik Swain leads our Quickfire Session on reply-based advertising and why now marketers need this tool more than ever.
Surviving Retail: Evolve or Dissolve
Learn key elements necessary for you to support your brand in its evolution in order to achieve success in today’s competitive retail industry.
Keynote: Re-Igniting the Art of Creativity in Media
John Moore delivers our day two keynote on practical ways marketers can revive the art of creativity as it relates to digital marketing and media.
Doing Mobile Video Right
Join our panel as these experts discus the future of mobile and how to optimize your video advertising spend at scale.
Insight Presentation: The Freedom of Independents – From a Holding Company Survivor
Price Glomski, EVP at PMG delivers our insight presentation and provides a unique perspective from his holding company background to independent agency career.
More Data, More Problems: Trust, Transparency, and Targeting in 2017
Join Bazaarvoice in this riveting presentation on the state of first party and third party data how data providers can work with agencies to do better.
Panel: Agency of the Future – Redefining the Agency Model
This panel of agency experts weigh in on the future of the agency model and challenges that the industry will have to overcome.
Opening Keynote: The Death of the CDO
Shenan Reed opens the iMedia Agency Summit 2017 with facisinsting keynote on the future of the C-suite and the death of the Chief Digital Officer. Where do we go from here?
Opening Remarks by Summit Host
Chris Denson welcomes attendees and sponsors to the iMedia Agency Summit in New Orleans.
Avoiding bad data to achieve true consumer understanding
Integrate information sources and tech to realise the data-driven marketing dream, says Paul Maraviglia, MaxPoint's General Manager, Europe.
How to build a great email list
Avoid the minefield of shortcuts and focus on quality, not quantity - email marketing advice from Chris Marriott, Marketing Democracy's CEO & Founder.
Is ‘Shocktober’ a wake-up call for agencies?
The shock waves generated by the imminent departure of four agency CEOs shows the need to turn the tide of talent loss, says Dan Brain, ad:tech London’s Country & Content Director.
The paradox of data - how can we re-connect brands and people?
Marketers have more data and technology than ever before, but how can we use it better to re-engage disconnected consumers? Dan Brain, Country & Content Director for ad:tech London explores.
Why integrated data holds the key to better marketing
Release data from internal silos to power more effective marketing, says Sabrina Chamberlain, RAPP's SVP, Experience Analytics.
The crash course of digital and physical brand experiences
Hubspot’s CMO Kipp Bodnar talks online vs. offline brand experiences with writer and strategist Danielle Sauve...
In 5 Words: An Interview with Appnexus VP Andrew Kraft
Industry leaders give rapid-fire responses to a series of questions.
In 5 Words: An Interview with Kimberley-Clark Global Marketing Technology & Integrated Media Cameron Friedlander
Industry leaders give rapid-fire responses to a series of questions.
In 5 Words: An Interview with OMD Director Ignition Factory Tracey Quintasol
Industry leaders give rapid-fire responses to a series of questions.