Chris Chariton is vice president of marketing services & product management for GlobalSpec, a leading specialized search engine and information resource for the engineering, technical and industrial communities.  With more than 15 years of marketing experience, Chariton oversees many of the company‚Äôs marketing initiatives including email marketing, search engine marketing, website design and usability, as well as public relations and advertising. 

During her tenure at GlobalSpec, the company has grown from 30,000 visitors per month and a registered user base of 194,000 in 2001, to 4 million visitors each month and 4.3 million registered users today.  Chariton has played an integral role in multiple site redesigns to increase usability. Under her leadership, Techs & Specs, an engineering-focused newsletter from GlobalSpec, grew from a quarterly, plain-text e-newsletter to a weekly HTML newsletter, complete with multiple sponsorship opportunities, reaching one million subscribers, the largest subscription base of its kind.

The company now offers nearly 60 product-specific newsletters on topics tied directly to the niche interests of users and advertisers.



An expert in the area of online marketing, Chariton has been quoted in publications including Forbes.com and Marketing Sherpa. Chariton holds an MBA from Syracuse University and previously spent 10 years in industrial marketing for Pactiv and Saint-Gobain Performance Plastics.