As the Lab’s Director of Media Strategy and Content, Scott helps bridge the gap between Interpublic's media planning and buying agencies, and serves as a resource for agency executives in their efforts to integrate emerging media into clients' media plans.

Various media strategy, planning, buying and analytics roles at Campbell Mithun, Deutsch, Zentropy, DDB and IPG.

Summits Attended

iMedia Other Summit

The Bottom Line for Digital in Financial Marketing

iMedia Breakthrough Summit

Actionable Marketing Strategies for Emerging Digital Platforms

iMedia Agency Summit

Connecting the Marketing Community

iMedia Agency Summit

Life on the Edge

iMedia Agency Summit

Engagement is the New Reach

iMedia Other Summit

iMedia Summit

My Articles