Thomas Grainger is a Success Manager at 90 Seconds and oversees the management of some of Australia’s key global enterprise accounts. With a background in video content production as a Producer, he has worked across both the digital online and broadcast media space for agencies, tv networks and production houses. He advises brands on optimising their video content for their overarching marketing strategy and ensuring that video is produced for the right platform with the right audience. Thomas advocates implementing a strategic focus towards video content, rather than creating content for content’s sake.