Executive Director @ Resonate
Resonate works with brands so they may maintain the most current and complete picture of existing customers, new customers and prospects.
What distinguishes Resonate is the inclusion of the highest quality understanding of consumers (at the individual level rather than household) across demographics and behaviors with a heavy emphasis on the core values, influences, key product characteristics and psychographics that drive consumer choice.
Resonate does this across communications planning, activation, direct engagement with the brand (on owned and operated properties and media) and via integrations within DMPs, CRM files and email lists thereby giving our partners access to the first platform that provides an “Always On” 360 degree view of existing customers, new customers and prospects.
**Media may be activated directly through the platform
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