Prior to starting Undertone, Michael served as the Vice President of Sales for About.com, where he was responsible for opening the company´s Midwest office and guiding development in the region. Michael joined About.com (then known as The Mining Company and now owned by The New York Times Company) as one of the company´s first sales executives and was responsible for developing many of the company´s major agency and client relationships across North America.
Strategic Digital Insights and Networking for the Agency Executive & Partner
Exposing the Hype
It’s a Two-Way Street!
Turning Advertising into Content
Marketing & Media Mash-Up: Managing Uncertainty & Change
Collaborate or Die!
Life on the Edge