With more than 20 years of experience as both a client and an agency-side marketer, Jackie Stasi has worked across the entertainment, gaming, and CPG categories. She's led successful digital strategies for properties such as CBS's "The Good Wife," NBC's "Smash," and The CW's "Gossip Girl," each with a female-dominated audience, and a host of female brands, including Clinique, Smashbox Cosmetics, Leapfrog Toys, Style Network, Oxygen, Bravo, E!, and the TODAY show.
Her work in the online and mobile space launching Clinique's Chubby Stick lip balm exposed the brand to new audiences in creative ways that earned her team several prestigious award nominations. In addition, Stasi has helped drive countless box-office success stories for studios looking to reach women, including such blockbusters as "Bridesmaids" and the "Sex and the City" franchise.
TV, Video & Social
What Women Want from Brands
Find Your Audience in the Digital Landscape
Actionable Marketing Strategies for Emerging Digital Platforms