As CMO, Amanda Malko oversees 360i's positioning, branding, communications, and new-business strategy. In this role, she is responsible for building the agency's industry reputation globally and helping to develop new client partnerships in North America. Malko joined 360i in 2007, and since that time has helped shape the agency's positioning, playing a key role in building 360i's business and reputation as a leading digitally-centric agency. Under Malko's leadership, 360i has earned broad recognition for its culture, client work, and thought leadership, and has received numerous industry honors, most recently being named a Top Three agency on Advertising Age's Agency A-List for the third year in a row, and MediaPost's OMMA Agency of the Year for the second year straight.
Malko's career has focused on working with pioneering digital marketing companies to communicate their stories and position them for growth. Her background includes leading marketing for IgnitionOne, a digital marketing technology and past sister company to 360i under Dentsu, as well as leading marketing for the digital media division of The Associated Press. Before that, she was an early employee at Massive Incorporated, the first-ever video-game advertising network, where she helped shape the firm's marketing and positioning prior to its acquisition by Microsoft.
Malko graduated with honors from New York University with a Bachelor of Arts Degree in Visual Communications. She currently lives in Brooklyn, New York, and serves on the 4A's new-business committee.