Sean Pfister is senior market analyst at RichRelevance. He is part of a multi-disciplinary analytics team charged with making sense out of RichRelevance's rich trove of customer insights, derived from over 850 million dynamic product recommendations served daily across the world's top ecommerce retailers. Pfister has more than 20 years of experience in customer research working with survey and transactional data. He pioneered one of the first online sampling methods for use in consumer surveys while at CNET and has developed insights and research in media and audience measurement, technology product adoption, financial services and online shopping.
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