Becky Frankiewicz is responsible for leading the PepsiCo Costco customer team globally. She represents all PepsiCo businesses to this unique and growing customer. Frankiewicz has spent her consumer businesses career in marketing and innovation roles.
Prior to her current role, Frankiewicz led innovation for PepsiCo's global nutrition group. Additionally, Frankiewicz has led marketing and innovation teams for Quaker Foods & Snacks and Frito-Lay, where she led the first marketing-to-women campaign primarily leveraging digital communications, and the first "farm grown ingredients" communication for Frito-Lay. Frankiewicz joined Frito-Lay in 2006 as director of strategy and mergers and acquisitions before moving into marketing, innovation, and now sales. Before joining Frito-Lay, Frankiewicz worked in strategic consulting with CPG and retail companies and also spent several years with Procter & Gamble.
Frankiewicz holds a BBA and an MBA from The University of Texas at Austin. Fast Company named Frankiewicz one of The Ten Most Creative People in Food in 2009.
Marketing to the New Consumer
What Women Want from Brands