Travis Freeman oversees social strategy for The Story Lab (Aegis' content and social arm), and creates social strategy across many Aegis agencies, such as Carat, iProspect, and Vizeum. Freeman is fortunate to work with brands such as Macy's, Diageo, Reckitt Benckiser, Red Bull, General Motors, and Estée Lauder -- just to name a few. Freeman leads both the content and media groups within social, and has helped Aegis design a holistic social ecosphere that encompasses both content and media within social, aligning with digital, broadcast, print, OOH, and radio. Freeman's goal is to help create a truly convergent media mix, with social at its core.
TV, Video & Social